Lead the Heylo Growth Marketing Team
Hi, we’re building Heylo!
Heylo is a software platform for group leaders. Heylo helps group leaders build community and collect payments. From volleyball clubs to volunteer groups, Heylo helps group leaders to bring people together.
Group leaders get a space on Heylo to organize events, share information and collect payments from their members. Members socialize via profiles and chat. Learn more about Heylo below, or give it a try!
Our mission: Help everyone belong to a great group
Everyone deserves the chance to belong to a great group. It can be life changing!
Great groups start with great leaders. But leading a group is not easy. Before Heylo, nothing was built for leaders. They cobbled together different tools on a shoestring budget. It left group leaders feeling disorganized and their members feeling disconnected.
✨Heylo is the first platform built for group leaders.
Heylo is changing the game for leaders. Leaders are special people who put their energy into building community. We celebrate them! Heylo gives leaders tools to deliver great experiences for their members and build even stronger communities.
Our values guide us.
Be together. Humans are best when working together. The power of being a human is being with other humans. Our team at Heylo works really well together. But working at Heylo is not the end of your story. Your job at Heylo will not be your only source of friends and community. That’s what groups are for! We encourage everyone on our team to join or lead a group outside of work and find community beyond the office, in the real world. We want to build a future in which people can belong to something that doesn’t pay them to be there.
Be passionate. Passion gives us a sense of purpose. Passion answers the question “why am I here?” Passion helps us persevere when things get hard. At Heylo, we are passionate about groups and the people who lead them. Our passion drives our product and organization. Life’s too short to work on something that doesn’t matter to you. But passion is not limited to your job at Heylo. We encourage our team to pursue their passions beyond work. Passion helps us grow, explore, and live life more fully. And hopefully you have a great group on Heylo helping you unlock your passions!
Be real. We seek the authentic. “Real” applies to the people and experiences they seek with Heylo, as well as our company. It helps us build trust with the people who use Heylo. And being real helps us connect with each other on the Heylo team. We give and get feedback often. We “default to the truth” when communicating with each other, our customers, and the general public.
Your role on the team.
As the Heylo growth marketer, you will:
- Lead weekly team-wide growth sprints
- Design growth experiments by developing minimum tests and hypotheses
- Execute a wide range of campaigns, from events to written content
- Work closely with Heylo team members and contractors to ensure project quality and delivery
- Measure the impact of growth campaigns, from A/B tests to estimated reach and conversion
- Codify and share learnings to inform future projects
- Contribute informed opinions in regular product brainstorms, sprint planning sessions, and product strategy discussions
- Communicate directly with customers to unearth new campaign ideas and improve onboarding
Experience. 4+ years of general growth marketing experience.
- Learned best practices from a great mentor or strong growth/marketing team.
- Exposure across a wide-range of campaigns. Not limited to one channel.
Builder. Can execute a wide-range of campaigns yourself.
Team player. Can manage team members and contractors across multiple projects.
Quantitative strategic thinker. Led by data. Understand the big picture but pay close attention to the details too.
Growth-mindset. Open to new ideas. Nothing is impossible.
Bias toward action. Feel the urgency to launch.
Passionate. Have a passion for groups. Believe in the Heylo mission and values.
Empower yourself and others around you. Value teamwork. Want to do the best work of your career with Heylo!
Heylo is a remote-first company, but we get together in person.
We embrace remote work and do not mandate 5-days per week in an office. We’re builders, so much of our time is spent writing, coding, designing, and launching. We document, and we communicate via video and phone.
We also deeply value in-person experiences as a product and a company. We’ll gather on a regular basis for offsites, strategy sessions, product jams, and celebrations. Most of of in-person gatherings will be held in San Francisco on a twice-monthly basis.